Quality Over
Virality.
We don't optimize for addiction. We optimize for value. Here is what belongs on Xprex.
The 60-Second Constraint
Creativity thrives on constraints. Currently, Xprex videos are limited to 60 seconds.
We believe that if you can't say it in a minute, you need to refine your message. If your story requires more time, you are welcome to create a Series (Part 1, Part 2, etc.). Our viewers are intelligent; they will visit your profile to watch the full story.
Value vs. Engagement Bait
We define "Quality" as content that leaves the viewer smarter, happier, or more inspired than before they watched.
We define "Noise" as content that tricks the viewer into wasting time.
✅ We Boost This
- Original insights and lived experiences.
- Educational content that teaches a tangible skill.
- Authentic storytelling with a clear narrative arc.
- High-effort editing that respects the viewer's time.
❌ We Bury This
- "Wait for the end" captions (Engagement Bait).
- Misleading thumbnails or clickbait titles.
- Reposted content from other platforms with watermarks.
- Low-effort reaction videos with no added value.
The "Human-Only" Standard
Xprex is a platform for human expression.
Purely AI-generated content is not eligible for monetization. We use AI as a tool to assist creators, not to replace them. If your video is 100% synthetic (AI voice + stock footage + AI script) with no human element, it belongs elsewhere.
Safety & Integrity
To maintain a high-trust ecosystem, we have a zero-tolerance policy for:
- Hate Speech: Attacks based on tribe, religion, or gender.
- NSFW Content: Nudity or sexually explicit material.
- Scams: "Get rich quick" schemes or Ponzi promotions.
- Misinformation: Verifiably false claims about health or civic processes.